To support Evereve’s strategy to scale their brand partnership program, we created this product campaign promoting their exclusive capsule collection with viral, denim-first brand Good American.

In addition, we created emotional editorial story content with CEO and Co-Founder Emma Grede, denim guru, comfort connoisseur, thought leader and advocate for marginalized women. This content highlighted Emma's formula for the perfect jeans, her gift for understanding both her customer and the science of fit, and how she’s using her prominent voice to do better by the world.