Overview

We partnered with Evereve & Life Time Fitness to create their exclusive capsule collab, crafting a world at a club that follows her daily routines. The campaign highlights that chic, sporty pieces styled with confidence and ease, work for everyday life. Every asset was designed for an omnichannel rollout, from social to club experiences to ecommerce, creating one seamless story wherever the campaign lived.

Creative Strategy
Creative Direction
Omnichannel Photo + Video
Paid Media
In Club Marketing
Website Assets
Social Assets

SERVICES

“Evereve has always been about helping women feel confident and capable in their everyday lives. Creating this collection together with Life Time felt like a natural expression of that shared purpose”

- Megan Tamte CO-Founder & CO-CEO, EVEREVE

“Our members share that when they feel strong and confident, they show up differently in every part of their lives. This first-of-its kind collaboration with Evereve truly extends that feeling beyond our clubs”

- Julie Seymour Senior Director of Apparel, Life Time Fitness

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Title Boxing Club
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Ally Love + Evereve